In the past month, we’ve introduced the Neely Social Media Index and reported our findings for social media experiences that users perceive as bad for the world, and experiences that negatively affect users personally. Yet, we aim to provide a balanced approach and provide insight not just into the costs but also into some of the many benefits of social media. Therefore, in today’s post, we shift our focus to one of the positive experiences that users may have when using social media and online communication services — feeling connected
One important question. Back in June, your original post about the index charted the percentage of survey respondents using each platform (e.g. LinkedIn 17%, Reddit 11.2%, etc.).
So when you report in this post that 17.3% of users report developing a meaningful connection on LinkedIn and 10.1% on Reddit, I assume those percentages are based on the people reporting that they used those platforms versus folks overall.
In other words, ~3% of survey respondents overall reported developing a meaningful connection on LinkedIn (17.3% of 17%) and a little more than 1% on Reddit (10.1% of 11.2%). Do I have that right?
Interesting reading. Could you share with us how many subjects answered the questions to get a sense of how representative this population sample was, please? Thanks
Which social media platforms foster meaningful connections between people?
Fascinating data! Thanks for this work.
One important question. Back in June, your original post about the index charted the percentage of survey respondents using each platform (e.g. LinkedIn 17%, Reddit 11.2%, etc.).
So when you report in this post that 17.3% of users report developing a meaningful connection on LinkedIn and 10.1% on Reddit, I assume those percentages are based on the people reporting that they used those platforms versus folks overall.
In other words, ~3% of survey respondents overall reported developing a meaningful connection on LinkedIn (17.3% of 17%) and a little more than 1% on Reddit (10.1% of 11.2%). Do I have that right?
Interesting reading. Could you share with us how many subjects answered the questions to get a sense of how representative this population sample was, please? Thanks